You know the term YouTuber? Very few companies have helped coin new words in a language, but YouTube has. YouTubers make video content on YouTube and often make a living doing it. Lately, the more general term creator has overtaken YouTuber. But YouTube continues to pay YouTubers/creators for their efforts.… Read More »How to Get Paid on YouTube, for Creators
You know Meta, yes? The company formerly known as Facebook that owns Facebook and other social media platforms. As it turns out, Meta owns 3 of the top 5 social media platforms in the world: Facebook, Instagram, and WhatsApp. Yes, we know Facebook has older users and Instagram is looking… Read More »How to Get Paid on Facebook and Instagram, for Creators
This article is a part of our How to Run a Creator Business series, so it’s written with creators in mind. But, if you’re a small business that sells goods or services, the information in this article can help you too. The high level information on how to build your… Read More »How to Build Your Own Website, for Creators and Small Businesses
This is the second intro post in our series on How to Run a Creator Business. In our first intro, we defined who the creators are and explained some IP basics because all creators make IP. In this second intro, we’ll go into how creators can share their IP with… Read More »How to Run a Creator Business: Content Distribution Platforms
Let’s say you’re a creator who does product reviews on YouTube. You just reviewed something you really like. At the end of the review, you hold the product near your face, smile really big, and give a thumbs up. So, can the company that made the product use this final… Read More »Product Endorsement and the Right to Your Name and Likeness, for Creators
Trademarks are everywhere. They are so saturated that even children as young as 3 can recognize trademarks. If there’s a trademark everywhere you turn, as a creator, how do you respect a trademark owner’s rights and still be able to make your own creations? Do you always have to blur… Read More »Trademark Fair Use, for Creators
A lot of services that help you set up an LLC or corporation will offer to help you file a trademark application too. But, if you’ve read our trademark basics article and you’re in the US, you know that you don’t always have to file for a registration right away.… Read More »The Trademark Registration Process, for Small Businesses
In our intro post to this series on how to run a creator business, we covered the concept of branding. We explained why branding is important to a creator. And, usually, a trademark is the focus of a business’s brand. It is a trigger that conveys all the qualities of… Read More »Trademark Basics, for Creators
As a creator, you can be on either side of a copyright claim dispute. Someone might accuse you of infringing their copyright, and you might accuse someone of infringing yours. In an earlier article, we went over typical defenses like fair use that you can use if someone accuses you… Read More »How to Handle a Copyright Claim Dispute, for Creators
Anybody remember Usenet? It started way back in 1979 and was one of the first discussion forums on the internet. Most people have moved on to more modern forums like Reddit or Facebook Groups. But no matter which discussion forum you’re on, copyright fair use is one topic creative folks… Read More »Copyright Fair Use, Exceptions, and Exemptions, for Creators
